High PR Web 2.0 Backlinks - Why SEO Experts Want Them
Have you ever wondered why search engine optimization experts want page rank 2.0 backlinks so badly? After all, shouldn't they be more concerned about running the best site they possibly can and less about being linked on a social networking site with 50 million or more users? It seems like it would be very easy to get lost in the mix. Except people don't get lost in the mix on web 2.0 sites. Instead they find their target audiences and they connect with these individuals in a way that leads to the viral marketing phenomenon. See, "going viral" isn't quite as difficult as one would imagine, once you learn the secret about every 2.0 user on earth. And that secret is this:
A person's closest friends will share many of the same interests as them. If you can impress one, you are essentially impressing all. One quality 2.0 backlink can lead to dozens of potential visitors from just one mention. Now do you see why the SEO experts want it so badly? By piggybacking onto the success of popular social networking sites, you can instantly find an audience that is wide open to what your site is about. It also allows you to have even more personal data about your users than you would have otherwise.
Knowing more about who your visitors are allows you to tailor content to meet their interests and to also develop stronger relationships with them. Instead of chasing around your users like some mad salesman, you can instead develop real and personal relationships with them, as much as the web will allow, which is exactly the kind of devotion that you need from a customer in order to go viral and develop a strong following. People on social networking sites are more apt to read what they have been suggested by a friend, and they are more apt to tell their own friends about it. They are also more willing to buy if the product or service is right, my world cafe or donate if they like what you have to say enough.
While you may be discouraged by the level of competition that is out there online, you needn't worry that "the market will dry up." The world is a large place, and if social networking has taught the online user anything, it is that the Internet has made life a more personal experience for everyone involved. Literally every interest and personality type you can think of is out there waiting for you to discover. And today, it's a lot easier to find these people and make them a permanent part of your community using web 2.0 than any other method. Land a backlink using this method, and it can literally change the life of your blog or site.